Author Question: Based on the criteria that defines advertising, which of the following examples would be considered ... (Read 39 times)

a0266361136

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Based on the criteria that defines advertising, which of the following examples would be considered as advertising?
 a. A candidate for city council going door-to-door urging people to vote for her
  b. A car manufacturer stating the efficiency of its product to motivate customers to make a purchase
  c. A public service announcement about the dangers of talking on the phone while driving
  d. An actor being interviewed on television about his campaign to aid people with physical disabilities

Question 2

According to the Services Marketing Triangle, the __________ form of marketing __________ promises in services marketing.
 a. Internal marketing, makes
  b. External marketing, enables
  c. Interactive marketing, keeps
  d. Internal marketing, keeps
  e. External marketing, keeps



akudia

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Answer to Question 1

b

Answer to Question 2

c



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