Author Question: Situation analysis helps managers do all of the following except a. select strategy c. allocate ... (Read 120 times)

2125004343 · **on:** Jun 29, 2018

Situation analysis helps managers do all of the following except
a. select strategy c. allocate resources
b. set objectives d. All of the above are valid answers.

Question 2

According to Sydney Harris, _____ is getting through.
a. information c. data
b. communication d. None of the above.

BAOCHAU2803 · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

D
Situation analysis helps managers select strategy at the corporate, marketing, and marketing communications level; assist marketers in setting objectives; and aids in allocating resources.

Answer to Question 2

B
Answer is provided in opening quote.