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Author Question: Which of the following is a corporate performance standard, traditionally measured in terms of a ... (Read 36 times)

cnetterville

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Which of the following is a corporate performance standard, traditionally measured in terms of a product's revenues minus costs for a given time period?
 a. profit c. brand sales
  b. cash flow d. market share

Question 2

Which of the following are corporate objectives?
 a. profit; cash flow c. market share; brand association
  b. profit; brand trial d. market share; brand trial



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essyface1

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Answer to Question 1

A
Definition of profit

Answer to Question 2

A
Short-term corporate objectives include measures of profit and cash flow.




cnetterville

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it


sultansheikh

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Reply 3 on: Yesterday
Gracias!

 

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