This topic contains a solution. Click here to go to the answer

Author Question: The statement We need to get the target consumers to develop a preference for our product is an ... (Read 43 times)

clippers!

  • Hero Member
  • *****
  • Posts: 828
The statement We need to get the target consumers to develop a preference for our product is an example of which of the following objectives?
 a. brand learn c. brand feel
  b. brand do d. brand repeat

Question 2

Which marketing communications objective is to achieve a certain level of positive attitude (affect, preference, or acceptance) toward the product?
 a. brand learn c. brand do
  b. brand feel d. brand sales



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

bubulittle310@msn.cn

  • Sr. Member
  • ****
  • Posts: 281
Answer to Question 1

C
Definition of brand feel

Answer to Question 2

B
Definition of brand feel objective




clippers!

  • Member
  • Posts: 828
Reply 2 on: Jun 29, 2018
Wow, this really help


marict

  • Member
  • Posts: 304
Reply 3 on: Yesterday
Excellent

 

Did you know?

Patients who have been on total parenteral nutrition for more than a few days may need to have foods gradually reintroduced to give the digestive tract time to start working again.

Did you know?

Methicillin-resistant Staphylococcus aureus or MRSA was discovered in 1961 in the United Kingdom. It if often referred to as a superbug. MRSA infections cause more deaths in the United States every year than AIDS.

Methicilli ...
Did you know?

According to the National Institute of Environmental Health Sciences, lung disease is the third leading killer in the United States, responsible for one in seven deaths. It is the leading cause of death among infants under the age of one year.

Did you know?

The types of cancer that alpha interferons are used to treat include hairy cell leukemia, melanoma, follicular non-Hodgkin's lymphoma, and AIDS-related Kaposi's sarcoma.

Did you know?

Drug-induced pharmacodynamic effects manifested in older adults include drug-induced renal toxicity, which can be a major factor when these adults are experiencing other kidney problems.

For a complete list of videos, visit our video library