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Author Question: All of the following are discriminating criteria except a. media habits c. ethical considerations ... (Read 46 times)

EY67

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All of the following are discriminating criteria except
 a. media habits c. ethical considerations
  b. media selectivity d. geographic selectivity

Question 2

All of the following are eliminating criteria except
 a. attribute sensory modality c. absolute cost
  b. legal requirements d. media habits



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mmj22343

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Answer to Question 1

D
Geographic selectivity is an eliminating criteria.

Answer to Question 2

D
Media habit is a discriminating criteria.




EY67

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it


kjohnson

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Reply 3 on: Yesterday
Gracias!

 

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