Author Question: _____ is the accuracy of a measure or the extent to which a score truthfully represents a concept. ... (Read 72 times)

luminitza

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_____ is the accuracy of a measure or the extent to which a score truthfully represents a concept.
 a. Reliability
  b. Validity
  c. Consistency
  d. Authenticity

Question 2

Which of the following is not a form of strategic place focus?
 a. brand-distributor tie-in c. distributor serviceability
  b. distributor location d. All of the above are forms of strategic place focus.



dantucker

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Answer to Question 1

B

Answer to Question 2

D
Definition of strategic place focus



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