This topic contains a solution. Click here to go to the answer

Author Question: Measures that reflect the intensity of a concept by assigning values that can take on any value ... (Read 77 times)

Jramos095

  • Hero Member
  • *****
  • Posts: 528
Measures that reflect the intensity of a concept by assigning values that can take on any value along some scale range are called _____.
 a. discrete measures
  b. continuous measures
  c. absolute measures
  d. valid measures

Question 2

Wal-Mart's High styling shoes. Down-to-earth prices.. campaign is an example of which of the following strategies?
 a. positioning by product class c. positioning by competitors
  b. positioning by product attribute d. positioning by country of origin



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

maaaaaaaaaa

  • Sr. Member
  • ****
  • Posts: 336
Answer to Question 1

B

Answer to Question 2

B
The message focuses on creating a mental association between Wal-Mart's brand and an important product attribute - affordability and style.




Jramos095

  • Member
  • Posts: 528
Reply 2 on: Jun 29, 2018
Gracias!


bulacsom

  • Member
  • Posts: 329
Reply 3 on: Yesterday
:D TYSM

 

Did you know?

Although puberty usually occurs in the early teenage years, the world's youngest parents were two Chinese children who had their first baby when they were 8 and 9 years of age.

Did you know?

Only one in 10 cancer deaths is caused by the primary tumor. The vast majority of cancer mortality is caused by cells breaking away from the main tumor and metastasizing to other parts of the body, such as the brain, bones, or liver.

Did you know?

The B-complex vitamins and vitamin C are not stored in the body and must be replaced each day.

Did you know?

Anesthesia awareness is a potentially disturbing adverse effect wherein patients who have been paralyzed with muscle relaxants may awaken. They may be aware of their surroundings but unable to communicate or move. Neurologic monitoring equipment that helps to more closely check the patient's anesthesia stages is now available to avoid the occurrence of anesthesia awareness.

Did you know?

Illicit drug use costs the United States approximately $181 billion every year.

For a complete list of videos, visit our video library