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Author Question: A company's stock price is best described as an example of a(n) ______ scale. a. ordinal b. ... (Read 11 times)

craiczarry

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on: Jun 29, 2018
A company's stock price is best described as an example of a(n) ______ scale.
 a. ordinal
  b. interval
  c. ratio
  d. nominal

Question 2

Ford had an ongoing Quality is Job 1 advertising campaign focusing on the overall concept of quality.. This is an example of which of the following strategies?
 a. positioning by product attribute c. positioning by competitors
  b. positioning by intangible factor d. positioning by country origin


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ryrychapman11

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Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

B
A product attribute that is abstract and subjective is featured.


craiczarry

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

jackie

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Reply 3 on: Yesterday
Gracias!

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