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Author Question: Which of the following is the most elementary level of measurement? a. nominal scale b. ordinal ... (Read 64 times)

SO00

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Which of the following is the most elementary level of measurement?
 a. nominal scale
  b. ordinal scale
  c. ratio scale
  d. interval scale

Question 2

Which of the following is a message strategy that focuses on creating a mental association between the firm's brand and the product class?
 a. positioning by market price c. positioning by product placement
  b. positioning by product class d. None of the above.



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ngr69

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Answer to Question 1

A

Answer to Question 2

B
Definition of positioning by product class




SO00

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it


6ana001

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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