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Author Question: Which of the following is aimed at facilitating the movement of goods/services through the channel? ... (Read 73 times)

geoffrey

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Which of the following is aimed at facilitating the movement of goods/services through the channel?
 a. promotional events c. consumer promotions
  b. trade promotions d. None of the above

Question 2

A confound in an experiment means that there is a spurious relationship between the independent and dependent variables.
 
 Indicate whether the statement is true or false



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wilsonbho

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Answer to Question 1

C
Definition of consumer promotions

Answer to Question 2

T
A confound in an experiment means that there is an alternative explanation beyond the experimental variables for any observed differences in the dependent variable, which was described as a spurious relationship in a previous chapter.




geoffrey

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Reply 2 on: Jun 29, 2018
Gracias!


AmberC1996

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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