_____ is the systematic observation and quantitative description ...

[moongchi]

_____ is the systematic observation and quantitative description of the manifest content of communication.
 Fill in the blank(s) with correct word

Question 2

Which bulb would be preferred by more customers, a 100-watt bulb that burns for 1500 hours and cost 3.00 or a 75-watt bulb that burns for 2000 hours and costs 2.50?

[Edwyer]

Answer to Question 1

Content analysis

Answer to Question 2

The first bulb.

The utility for the first bulb is 100+0+0 = 100; for the second is 60+25+5 = 90 . So the first bulb is somewhat preferred.

[moongchi]

Thanks for the timely response, appreciate it

[chereeb]

Great answer, keep it coming