Author Question: Provide three examples of the value of strengthening customer ... (Read 21 times)

Lisaclaire

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Provide three examples of the value of strengthening customer relationships.

Question 2

A(n) _____ is a Web site developed and maintained by a community of users who add informative content on a variety of topics.
 a. podcast
  b. aggregator
  c. wiki
  d. VoIP



ErinKing

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Answer to Question 1

The value of strengthening customer relationships can be seen in the growth of permission marketing, loyalty/frequency programs, and corporate-sponsored online lifestyle communities.

Answer to Question 2

C



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