The _____ is the interface of direct marketing an one of its most ...

[RRMR]

The _____ is the interface of direct marketing an one of its most important assets.
 a. interactive marketing c. database
  b. SMC marketing d. consumer base

Question 2

Low-priced items can absorb transportation costs more easily than high-priced goods.
 
 Indicate whether the statement is true or false

[qytan]

Answer to Question 1

C
Synergies provided to the marketers' side of the exchange equation by linking databases and direct marketing have allowed the evolution of direct marketing over the past decade.

Answer to Question 2

F

[RRMR]

Thanks for the timely response, appreciate it

[Kedrick2014]

Great answer, keep it coming