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Author Question: Which of the following refers to communications used to build favorable attitudes toward a ... (Read 104 times)

ssal

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on: Jun 29, 2018
Which of the following refers to communications used to build favorable attitudes toward a particular company with competitors, consumers, the financial community, stockholders, and other publics?
 a. corporate communications c. corporate advertising
  b. event marketing d. buzz marketing

Question 2

An option gives the holder the right to buy or sell foreign currency at a prespecified price on or up to a prespecified date.
 
 Indicate whether the statement is true or false


kalskdjl1212

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A
Definition of corporate communications

Answer to Question 2

T


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