Author Question: Selection of the appropriate statistical test to use in a research study depends on all of the ... (Read 93 times)

daltonest1984

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Selection of the appropriate statistical test to use in a research study depends on all of the following EXCEPT _____.
 a. the type of research question asked
  b. the number of variables
  c. the measurement scale used
  d. the statistical software used

Question 2

Which of the following was provided as a best case for sponsorship marketing?
 a. Coca-Cola c. DreamWorks
  b. Yoplait d. Habitat for Humanity



ktidd

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Answer to Question 1

D

Answer to Question 2

B
Yoplait Yogurt for years has provided consumers with the chance to fight breast cancer through collecting caps from their yogurt and mailing them in. The relationship has been very successful. For the not-for-profit, the relationship has provided increased awareness of the issue and funds to carry on the fight against breast cancer. For Yoplait, the relationship has contributed greatly to the marketplace's perception of Yoplait being a socially responsible and caring company.



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