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Author Question: Corporate advertising promotes all of the following except the _____ of the company. a. product c. ... (Read 173 times)

big1devin

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Corporate advertising promotes all of the following except the _____ of the company.
 a. product c. personnel
  b. image d. reputation

Question 2

Which of the following is a sales promotion activity directed at intermediaries?
 a. Couponing
  b. Cooperative advertising
  c. Premiums
  d. Cents-off packs



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vish98

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Answer to Question 1

A
By definition, corporate advertising and public relations does not promote any specific brand or product.

Answer to Question 2

B





 

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