This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following is concerns capturing attention of consumers and the media to the point where ... (Read 71 times)

eruditmonkey@yahoo.com

  • Hero Member
  • *****
  • Posts: 546
on: Jun 29, 2018
Which of the following is concerns capturing attention of consumers and the media to the point where talking about your brand becomes entertaining, fascinating, and newsworthy?
 a. public relations c. buzz marketing
  b. publicity d. marketing communications

Question 2

Which of the following is a kind of marketing in which the company, or one of its brands, is linked to issues such as environmental protection or children's health?
 a. Loyalty marketing
  b. Cause-related marketing
  c. Relationship marketing
  d. Personalized marketing


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

yeungji

  • Sr. Member
  • ****
  • Posts: 319
Reply #1 on: Jun 29, 2018
Answer to Question 1

C
Definition of buzz marketing

Answer to Question 2

B


eruditmonkey@yahoo.com

  • Member
  • Posts: 546
Reply 2 on: Jun 29, 2018
:D TYSM

hollysheppard095

  • Member
  • Posts: 339
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

A seasonal flu vaccine is the best way to reduce the chances you will get seasonal influenza and spread it to others.

Did you know?

In 1844, Charles Goodyear obtained the first patent for a rubber condom.

Did you know?

Certain chemicals, after ingestion, can be converted by the body into cyanide. Most of these chemicals have been removed from the market, but some old nail polish remover, solvents, and plastics manufacturing solutions can contain these substances.

Did you know?

The oldest recorded age was 122. Madame Jeanne Calment was born in France in 1875 and died in 1997. She was a vegetarian and loved olive oil, port wine, and chocolate.

Did you know?

Individuals are never “cured” of addictions. Instead, they learn how to manage their disease to lead healthy, balanced lives.

One-point linear perspective. One-point linear perspective.
How to find the equation of a line that is parallel to a line passing through a point How to find the equation of a line that is parallel to a line passing through a point
Topic Media Topic Media
Topic Media Topic Media
The molality of a C12H23O11 solution is 0.6 m. what is the freezing point of the solution C? The molality of a C12H23O11 solution is 0.6 m. what is the freezing point of the solution C?
Constructing a Three-Point Recombination Map Constructing a Three-Point Recombination Map
Video: Causes of Acne

For a complete list of videos, visit our video library