Author Question: Researchers often perform a(n) _____ to collapse a scale with multiple response points into two ... (Read 51 times)

nmorano1

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Researchers often perform a(n) _____ to collapse a scale with multiple response points into two categories.
 Fill in the blank(s) with correct word

Question 2

_______ is about getting relevant audiences talking about and spreading word regarding the firm or product.
 a. Publicity c. Public relations
  b. Buzz d. Marketing



ciecieme

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Answer to Question 1

median split

Answer to Question 2

B
Definition of buzz



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