The brand mark is the vocalizable part of the brand, the brand ...

[newbem]

The brand mark is the vocalizable part of the brand, the brand name the nonvocalizable part.
 
 Indicate whether the statement is true or false

Question 2

The written set of guidelines that describes an outline of topics to be covered by a focus group moderator is called a _____.
 a. discussion guide
  b. TAT test
  c. concept test
  d. case study

[katkat_flores]

Answer to Question 1

F

Answer to Question 2

A

[newbem]

Thanks for the timely response, appreciate it

[samiel-sayed]

YES! Correct, THANKS for helping me on my review