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Author Question: Devising a coding scheme ahead of time is important because the categories cannot be expanded or ... (Read 58 times)

luminitza

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on: Jun 29, 2018
Devising a coding scheme ahead of time is important because the categories cannot be expanded or collapsed once data are collected.
 
 Indicate whether the statement is true or false

Question 2

The objective to minimizing deviations from current levels of sales and market share pertain to which of the following corporate strategies?
 a. grow c. maintain
  b. harvest d. divest


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jaaaaaaa

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Reply #1 on: Jun 29, 2018
Answer to Question 1

F
When a coding method produces more categories than are deemed important during a later stage of the research, the categories can be reduced to a smaller number of categories by combining categories.

Answer to Question 2

C
Definition of maintaining position


luminitza

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Reply 2 on: Jun 29, 2018
Gracias!

dawsa925

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Reply 3 on: Yesterday
:D TYSM

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