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Author Question: Multistage area sampling is a cluster sampling approach involving multiple steps. Indicate whether ... (Read 29 times)

cnetterville

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on: Jun 29, 2018
Multistage area sampling is a cluster sampling approach involving multiple steps.
 
 Indicate whether the statement is true or false

Question 2

Which of the following schools of thought advances the notion that marketing communications makes consumers more loyal to brands that are heavily promoted and that consumers become less price sensitive and perceive fewer substitutes for promoted brands?
 a. marketing communications as market power c. marketing communications as consumer information
  b. marketing communications as market dominance d. marketing communications as consumer sovereignty


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reversalruiz

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Reply #1 on: Jun 29, 2018
Answer to Question 1

T

Answer to Question 2

A
Definition of marketing communication as market power


cnetterville

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Reply #2 on: Jun 29, 2018
Correct answers!


reversalruiz

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Reply #3 on: Jun 29, 2018
Great! Please up vote :D


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