« previous next »

Author Question: _____ means that the information gathered from a questionnaire is reliable and valid. Fill in the ... (Read 83 times)

lindiwe

  • Hero Member
  • *****
  • Posts: 577
on: Jun 29, 2018
_____ means that the information gathered from a questionnaire is reliable and valid.
 Fill in the blank(s) with correct word

Question 2

Which of the following is not in the mandated one-look approach?
 a. common logo c. common graphics
  b. common strategic focus d. common colors


mfedorka

  • Sr. Member
  • ****
  • Posts: 324
Reply #1 on: Jun 29, 2018
Answer to Question 1

Accuracy

Answer to Question 2

B
The major shortcoming of the one-look approach is the fact that a common look to all forms of marketing communications is not likely to suffice. A strategic focus is lacking; hence, IMC decisions cannot be made effectively.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Although puberty usually occurs in the early teenage years, the world's youngest parents were two Chinese children who had their first baby when they were 8 and 9 years of age.

Did you know?

The first war in which wide-scale use of anesthetics occurred was the Civil War, and 80% of all wounds were in the extremities.

Did you know?

In the United States, there is a birth every 8 seconds, according to the U.S. Census Bureau's Population Clock.

Did you know?

Ether was used widely for surgeries but became less popular because of its flammability and its tendency to cause vomiting. In England, it was quickly replaced by chloroform, but this agent caused many deaths and lost popularity.

Did you know?

According to the American College of Allergy, Asthma & Immunology, more than 50 million Americans have some kind of food allergy. Food allergies affect between 4 and 6% of children, and 4% of adults, according to the CDC. The most common food allergies include shellfish, peanuts, walnuts, fish, eggs, milk, and soy.

Four types of cellular responses to positional information in animals. Four types of cellular responses to positional information in animals.
Terry Winters, Color and Information. Terry Winters, Color and Information.
The vehicle emissions control information (VECI) sticker is placed under the hood. The vehicle emissions control information (VECI) sticker is placed under the hood.
Fill finish processes - Inoculum Preparation & Expansion Fill finish processes - Inoculum Preparation & Expansion
Cereal-box readers will read the information on the box as many as 12 times Cereal-box readers will read the information on the box as many as 12 times
Food Labels Provide Nutrient Content Information Food Labels Provide Nutrient Content Information
Video: Ultrasound of a Fetus (Sonogram)

For a complete list of videos, visit our video library