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Author Question: Deductive reasoning derives a conclusion about a general knowledge based on specific instances. ... (Read 147 times)

gbarreiro

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Deductive reasoning derives a conclusion about a general knowledge based on specific instances.
 
 Indicate whether the statement is true or false

Question 2

The value or benefit of formal marketing research is typically commensurate with
 a. the cost of conducting the research
  b. the amount of time it takes
  c. the clarity of the decision to be made
  d. the ability of the research to reduce uncertainty in the decision-making process



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tuwy

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Answer to Question 1

F
This is more descriptive of inductive reasoning. Deductive reasoning derives a conclusion about a specific instance based on general knowledge.

Answer to Question 2

D
Although costs and time required to conduct marketing research is important, the value or benefit is commensurate with how the research impacts the uncertainty of the alternatives.




gbarreiro

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it


peter

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Reply 3 on: Yesterday
Excellent

 

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