In most scientific situations there is typically only one theory ...

[kwoodring]

In most scientific situations there is typically only one theory to explain certain phenomena.
 
 Indicate whether the statement is true or false

Question 2

Typical motives for pseudo-research include all of the following except
 a. using marketing research as a way to gain visibility and power in the organization
  b. informing a decision among several possible courses of action
  c. establishing a scapegoat for marketing decisions that do not accomplish objectives
  d. promoting service organizations such as advertising agencies and media to attract new business and impress current clients

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Answer to Question 1

F
In most scientific situations there are alternative theories to explain certain phenomena.

Answer to Question 2

B
Justification of a past decision would be considered pseudo-research, but using it to select an alternative is correct use of marketing research.

[kwoodring]

Great answer, keep it coming

[miss_1456@hotmail.com]

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