Author Question: Proprietary marketing research is available to anyone via the Internet. Indicate whether the ... (Read 25 times)

neverstopbelieb

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Proprietary marketing research is available to anyone via the Internet.
 
 Indicate whether the statement is true or false

Question 2

A numerical scale is similar to a Likert scale except that is uses numbers instead of verbal descriptions as response options to identify response positions.
 
 Indicate whether the statement is true or false



fromAlphatoOmega22

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Answer to Question 1

F
Proprietary marketing research is the gathering of new data to investigate specific problems and is otherwise not available.

Answer to Question 2

F
A numerical scale is similar to a semantic differential except that is uses numbers instead of verbal descriptions as response options to identify response positions.



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