Freestanding retailers generally experience lower rent than those ...

[joe]

Freestanding retailers generally experience lower rent than those operating in a central business district.
 
 Indicate whether the statement is true or false

Question 2

Ineffective advertising is usually the result of the retailer making all of the following mistakes EXCEPT:
 a. the consumer is bombarded with too many messages.
  b. the advertising was not creative or appealing.
  c. the retailer had too high of a CPM-TM.
  d. there may have been poor internal communications among salesclerks, cashiers, stock clerks, and management.
  e. the advertisement may not have been directed at the proper target market.

[mmpiza]

Answer to Question 1

T

Answer to Question 2

C

[joe]

TYSM

[Animal_Goddess]

Excellent