This topic contains a solution. Click here to go to the answer

Author Question: A key disadvantage of a small retailer locating in a shopping center is that it may be dominated by ... (Read 159 times)

saraeharris

  • Hero Member
  • *****
  • Posts: 546
A key disadvantage of a small retailer locating in a shopping center is that it may be dominated by the anchor tenant.
 
 Indicate whether the statement is true or false

Question 2

If the advertising manager of a retailer has determined that the target group members who come in contact with the retailer's television advertisement will see the ad approximately five times during the next week, the manager is estimating the _____ of the medium.
 a. repetition
  b. impact
  c. reach
  d. coverage
  e. frequency



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

mcomstock09

  • Sr. Member
  • ****
  • Posts: 377
Answer to Question 1

T

Answer to Question 2

E




saraeharris

  • Member
  • Posts: 546
Reply 2 on: Jun 29, 2018
:D TYSM


  • Member
  • Posts:
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

Did you know?

The first war in which wide-scale use of anesthetics occurred was the Civil War, and 80% of all wounds were in the extremities.

Did you know?

In Eastern Europe and Russia, interferon is administered intranasally in varied doses for the common cold and influenza. It is claimed that this treatment can lower the risk of infection by as much as 60–70%.

Did you know?

Despite claims by manufacturers, the supplement known as Ginkgo biloba was shown in a study of more than 3,000 participants to be ineffective in reducing development of dementia and Alzheimer’s disease in older people.

Did you know?

Human kidneys will clean about 1 million gallons of blood in an average lifetime.

Did you know?

The U.S. Pharmacopeia Medication Errors Reporting Program states that approximately 50% of all medication errors involve insulin.

For a complete list of videos, visit our video library