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Author Question: Which of the following are examples of compatible businesses? a. A home improvement store and a ... (Read 37 times)

Evvie72

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on: Jun 29, 2018
Which of the following are examples of compatible businesses?
 a. A home improvement store and a beauty shop
  b. A drugstore and a restaurant
  c. A post office and a hair salon
  d. A hardware store and a fast-food restaurant
  e. A furniture store and a leather store specializing in recliners

Question 2

During the holiday season, a decision is made by the retailers in a local mall to share the costs of holiday advertising. When retailers engage in this type of activity, it is called:
 a. same-level advertising.
  b. vertical cooperative advertising.
  c. integrated mall advertising.
  d. horizontal cooperative advertising.
  e. shared-costs advertising.


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rleezy04

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Reply #1 on: Jun 29, 2018
Answer to Question 1

E

Answer to Question 2

D


Evvie72

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

komodo7

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Reply 3 on: Yesterday
Great answer, keep it coming :)

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