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Author Question: When selecting a retail site, a retailer should NOT consider the site's: a. traffic flow and ... (Read 281 times)

HudsonKB16

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When selecting a retail site, a retailer should NOT consider the site's:
 a. traffic flow and accessibility.
  b. retail competition.
  c. demographics.
  d. level of inflation.
  e. lease terms.

Question 2

A manufacturer of flat screen televisions has agreed to pay 75 percent of an electronic store's upcoming newspaper advertisement costs. The store and the manufacturer are involved in:
 a. horizontal cooperative advertising.
  b. cost sharing.
  c. monopoly activities.
  d. sales promotion.
  e. vertical cooperative advertising.



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mjbamaung

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Answer to Question 1

D

Answer to Question 2

E





 

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