Author Question: It is necessary for retail firms to strive for high-profit performance results: a. so that average ... (Read 66 times)

rlane42 · **on:** Jun 29, 2018

It is necessary for retail firms to strive for high-profit performance results:
a. so that average operating results can be obtained even if planned results cannot be accomplished.
b. as a means of achieving the largest profit possible.
c. a retailer need not strive for high profit performance results.
d. so that new retailer entrepreneurs cannot enter the market.
e. so that the managers can be allocated larger year-end bonuses.

Question 2

Even if the channel is well-managed, there will always be some conflict between the channel members.

Indicate whether the statement is true or false