This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Strategic planning: a. requires a short-term commitment of resources by the retailer. b. is ... (Read 144 times)

LCritchfi

  • Hero Member
  • *****
  • Posts: 519
on: Jun 29, 2018
Strategic planning:
 a. requires a short-term commitment of resources by the retailer.
  b. is concerned with maximizing the efficiency of the retailer's use of resources and with how the retailer converts these resources into sales and profits.
  c. involves managing the buying and handling of merchandise, pricing, advertising and promotion, customer services and selling, and facilities.
  d. is concerned with how the retailer responds to the environment in an effort to establish a short-term course of action.
  e. involves adapting the resources of the firm to the opportunities and threats of an ever-changing retail environment.

Question 2

An example of coercive power is a manufacturer's:
 a. refusal to sell merchandise to any retailer who sells to diverters.
  b. offer to increase the cash discounts if the retailer meets a sales quota.
  c. offer a co-op promotional plan to all retailers in a key city.
  d. payment for a prominent display area in a retailer's store.
  e. act of sending the retailer a Christmas card without a year-end bonus.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

sylvia

  • Sr. Member
  • ****
  • Posts: 331
Reply #1 on: Jun 29, 2018
Answer to Question 1

E

Answer to Question 2

A


LCritchfi

  • Member
  • Posts: 519
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

Liddy

  • Member
  • Posts: 342
Reply 3 on: Yesterday
Gracias!

« previous next »
 

Did you know?

When blood is exposed to air, it clots. Heparin allows the blood to come in direct contact with air without clotting.

Did you know?

Although not all of the following muscle groups are commonly used, intramuscular injections may be given into the abdominals, biceps, calves, deltoids, gluteals, laterals, pectorals, quadriceps, trapezoids, and triceps.

Did you know?

In inpatient settings, adverse drug events account for an estimated one in three of all hospital adverse events. They affect approximately 2 million hospital stays every year, and prolong hospital stays by between one and five days.

Did you know?

It is difficult to obtain enough calcium without consuming milk or other dairy foods.

Did you know?

People often find it difficult to accept the idea that bacteria can be beneficial and improve health. Lactic acid bacteria are good, and when eaten, these bacteria improve health and increase longevity. These bacteria included in foods such as yogurt.

Long-term studies of the Glanville fritillary butterfly, Melitaea cinxia, have provided exceptional Long-term studies of the Glanville fritillary butterfly, Melitaea cinxia, have provided exceptional
Groundwater Resources Groundwater Resources
The air flowing into the engine can be directed through long or short runners for best performance ... The air flowing into the engine can be directed through long or short runners for best performance ...
How to evaluate the imaginary term i at any exponent i^n How to evaluate the imaginary term i at any exponent i^n
Six-Step Process for Goal-Oriented Planning Six-Step Process for Goal-Oriented Planning
As the world’s population continues to grow, demands on limited resources for food production As the world’s population continues to grow, demands on limited resources for food production
Video: Introduction to Diabetes

For a complete list of videos, visit our video library