This topic contains a solution. Click here to go to the answer

Author Question: In countries where salespeople typically keep the change, it is important to price the product a few ... (Read 16 times)

123654777

  • Hero Member
  • *****
  • Posts: 585
In countries where salespeople typically keep the change, it is important to price the product a few pennies below the amount that can be paid using larger currency denominations.
 
 Indicate whether the statement is true or false

Question 2

Marketing managers prefer observational research over communication research when it comes to assessing consumer behavior because it is often better to:
 a. record behavior and then work out the intentions behind the behavior.
  b. measure consumer attitudes and then hope to make a correct estimate of his activities.
  c. measure consumer intentions and then hope it matches their future behavior.
  d. measure consumer knowledge and then make predictions about his course of action.
  e. understand consumer personality and then hope to make a correct estimate of his activities.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

cupcake16

  • Sr. Member
  • ****
  • Posts: 309
Answer to Question 1

T
By pricing the product a few pennies below the amount that can be paid using larger currency denominations, the salesperson is able to receive a tip. This is an important consideration, especially in markets where salespeople have a considerable latitude as to which product they would make available to the consumer.

Answer to Question 2

A




123654777

  • Member
  • Posts: 585
Reply 2 on: Jun 29, 2018
:D TYSM


ricroger

  • Member
  • Posts: 352
Reply 3 on: Yesterday
Wow, this really help

 

Did you know?

Medication errors are more common among seriously ill patients than with those with minor conditions.

Did you know?

About 100 new prescription or over-the-counter drugs come into the U.S. market every year.

Did you know?

Glaucoma is a leading cause of blindness. As of yet, there is no cure. Everyone is at risk, and there may be no warning signs. It is six to eight times more common in African Americans than in whites. The best and most effective way to detect glaucoma is to receive a dilated eye examination.

Did you know?

Critical care patients are twice as likely to receive the wrong medication. Of these errors, 20% are life-threatening, and 42% require additional life-sustaining treatments.

Did you know?

The use of salicylates dates back 2,500 years to Hippocrates's recommendation of willow bark (from which a salicylate is derived) as an aid to the pains of childbirth. However, overdosage of salicylates can harm body fluids, electrolytes, the CNS, the GI tract, the ears, the lungs, the blood, the liver, and the kidneys and cause coma or death.

For a complete list of videos, visit our video library