Russian women focus primarily on outward appearance and strive to ...

[schs14]

Russian women focus primarily on outward appearance and strive to make a bold personal statement.
 
 Indicate whether the statement is true or false

Question 2

Which of the following statements is NOT true of motives?
 a. Marketers have an interest in consumer motives because it is believed that motives are stable and thus offer a strong basis for predicting future behavior.
  b. A motive might be considered an inner state that produces goal-oriented behavior.
  c. For marketing purposes, motives and attitudes are essentially the same thing.
  d. Marketers believe that an understanding of the motives behind a behavior might allow them to better influence future behavior.
  e. The knowledge of motives allows marketers to understand the needs of the customers.

[allisonblackmore]

Answer to Question 1

T
Russian consumers want to impress at any price. Russian women focus primarily on outward appearance and strive to make a bold personal statement.

Answer to Question 2

C