Author Question: South Africa is a member of The Common Market for Eastern and Southern Africa (COMESA). Indicate ... (Read 62 times)

yoroshambo · **on:** Jun 29, 2018

South Africa is a member of The Common Market for Eastern and Southern Africa (COMESA).

Indicate whether the statement is true or false

Question 2

Which of the following is NOT consistent with the definition of marketing research?
a. The definition is broad.
b. The definition stresses the importance of activities conducted in order to understand the process of marketing.
c. The definition emphasizes the function as a link between consumers and the firm.
d. The definition states that marketing research is focused on collecting information.
e. Neither b nor d is consistent with the definition.

okolip · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

F
South Africa is not a member of The Common Market for Eastern and Southern Africa (COMESA). This may be found in the Common Markets section (4-2d).

Answer to Question 2

D