Multicultural marketing is the use of strategies that:
A) simultaneously appeal to a variety of societies.
B) target each subculture with a different marketing campaign.
C) globalize marketing, assuming that there are no cultural differences.
D) cluster groups across national boundaries.
E) address a culture's resistance to change.
Question 2
The top 100 companies in the world control about ___________________ _ percent of foreign assets, employ 6 million workers, and account for as much as 7 percent of total world economic activity.
Fill in the blank(s) with correct word
A variety of reptiles.
Variety in Spiral Arms
Variety of chemical reagents strips.
Needles are available in a variety of gauges.
A Healthy Daily Food Plan A variety of foods from each group creates a well-balanced diet
Marketing: An Introduction, 7th Edition