Author Question: According to TRIPS, patents can be granted for any new technological process or product, and the ... (Read 146 times)

Zulu123

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According to TRIPS, patents can be granted for any new technological process or product, and the protection lasts ____ years from the date of application.
 a. 7 c. 20
  b. 15 d. 37

Question 2

Which type of representative is preferred by companies whose products are at the forefront of technology, or when the selling function relies on extensive training and highly-specialized information?
 a. Home-country nationals c. Third-country nationals
  b. Host-country nationals d. High context negotiators



adammoses97

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Answer to Question 1

C
The TRIPS agreement (Trade-Related Aspects of Intellectual-Property Rights) is an international agreement that sets a minimum standard for the legal protection of intellectual property. According to TRIPS, patents can be granted for any new technological process or product and the protection lasts 20 years from the date of application.

Answer to Question 2

A
Home-country nationals are likely to understand the company's product the best. For complex products it is often easier to train a home-country representative on the foreign culture than it is to train a host-country national on the nuances of the product.



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