Author Question: Publicity is defined as a concerted effort on the part of the company to generate good will among ... (Read 68 times)

maychende · **on:** Jun 29, 2018

Publicity is defined as a concerted effort on the part of the company to generate good will among publics that are essential to the company.

Indicate whether the statement is true or false

Question 2

Consumers are likely to recycle when they perceive that the benefits outweigh the costs.

Indicate whether the statement is true or false

aprice35067 · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

F
Public relations is defined as a concerted effort on the part of the company to generate good will among publics that are essential to the company. Publicity is a communication about a company and/or the company's products for which the company does not pay.

Answer to Question 2

True