Author Question: Which countries are greatly increasing their advertising expenditures? a. Russia, Hungary, China, ... (Read 87 times)

fagboi

  • Hero Member
  • *****
  • Posts: 535
Which countries are greatly increasing their advertising expenditures?
 a. Russia, Hungary, China, and Indonesia
  b. France, Belgium, and Morocco
  c. Japan and North Korea
  d. The Netherlands and South Africa

Question 2

In the context of low-effort thought-based decision-making, shaping involves:
 A) taking consumers through a series of successive steps to lead them to a desired response.
  B) selling all products at premium prices, leading to only the high-income group consumers purchasing them.
  C) focusing consumer attention on processing negative attributes of competing brands.
  D) the strengthening of brand associations.
  E) utilizing the law of small numbers to form evaluations.



frejo

  • Sr. Member
  • ****
  • Posts: 349
Answer to Question 1

A
There are leaps in advertising spending for the countries of the former Eastern BlocRussia and Hungary, in particularand for China and Indonesia, two large world markets with great marketing potential.

Answer to Question 2

A



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

There are actually 60 minerals, 16 vitamins, 12 essential amino acids, and three essential fatty acids that your body needs every day.

Did you know?

Between 1999 and 2012, American adults with high total cholesterol decreased from 18.3% to 12.9%

Did you know?

Fewer than 10% of babies are born on their exact due dates, 50% are born within 1 week of the due date, and 90% are born within 2 weeks of the date.

Did you know?

Certain chemicals, after ingestion, can be converted by the body into cyanide. Most of these chemicals have been removed from the market, but some old nail polish remover, solvents, and plastics manufacturing solutions can contain these substances.

Did you know?

Human neurons are so small that they require a microscope in order to be seen. However, some neurons can be up to 3 feet long, such as those that extend from the spinal cord to the toes.

For a complete list of videos, visit our video library