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Author Question: In determining the advertising budget, research has shown that, on average, ____ percent is ... (Read 96 times)

Tirant22

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on: Jun 29, 2018
In determining the advertising budget, research has shown that, on average, ____ percent is allocated to trade (wholesaler, retailer, dealer) advertising for firms worldwide.
 a. 10 c. 80
  b. 20 d. 90

Question 2

_____ is leading consumers through a series of steps to create a desired response.
 A) Charging
  B) Modeling
  C) Phrasing
  D) Eliciting
  E) Shaping


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ttt030911

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A
In determining the advertising budget, research has shown that, on average, 90 is allocated to advertising to the final consumer, while only 10 is allocated to trade (wholesaler, retailer, dealer) advertising for firms worldwide.

Answer to Question 2

E


Tirant22

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

billybob123

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

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