This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which method of budget allocation is the most popular in Brazil and Hong Kong? a. Objective-and-task ... (Read 104 times)

sjones

  • Hero Member
  • *****
  • Posts: 520
on: Jun 29, 2018
Which method of budget allocation is the most popular in Brazil and Hong Kong?
 a. Objective-and-task c. Historical
  b. Percent-of-sales d. Competitive-parity

Question 2

Advertising can play a central role in influencing performance evaluations by increasing the:
 A) consumer's expectation of positive reinforcement and satisfaction.
  B) number of source derogations for a brand.
  C) evaluation of alternatives for a product.
  D) retrieval of overall brand evaluations for decision-making.
  E) number of support arguments for a brand.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

smrerig

  • Sr. Member
  • ****
  • Posts: 325
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
The percent-of-sales method determines the total budget allocated to advertising based on past or projected sales. The percentage-of-sales method is most popular in Brazil and Hong Kong and less popular in Germany.

Answer to Question 2

A


sjones

  • Member
  • Posts: 520
Reply 2 on: Jun 29, 2018
Wow, this really help

bbburns21

  • Member
  • Posts: 336
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

« previous next »
 

Did you know?

In the ancient and medieval periods, dysentery killed about ? of all babies before they reach 12 months of age. The disease was transferred through contaminated drinking water, because there was no way to adequately dispose of sewage, which contaminated the water.

Did you know?

Medication errors are three times higher among children and infants than with adults.

Did you know?

Hip fractures are the most serious consequences of osteoporosis. The incidence of hip fractures increases with each decade among patients in their 60s to patients in their 90s for both women and men of all populations. Men and women older than 80 years of age show the highest incidence of hip fractures.

Did you know?

Hyperthyroidism leads to an increased rate of metabolism and affects about 1% of women but only 0.1% of men. For most people, this increased metabolic rate causes the thyroid gland to become enlarged (known as a goiter).

Did you know?

After a vasectomy, it takes about 12 ejaculations to clear out sperm that were already beyond the blocked area.

Palade's use of the pulse-chase method to study protein secretion Palade's use of the pulse-chase method to study protein secretion
Piaget’s Three Mountain Task Piaget’s Three Mountain Task
Testing for Glucose in Urine Using the Tablet Method Testing for Glucose in Urine Using the Tablet Method
Jet streams and Earth’s heat budget Jet streams and Earth’s heat budget
Pavlov’s Method Pavlov’s Method
Irene Manufacturing uses a predetermined overhead allocation rate based on a percentage of ... Irene Manufacturing uses a predetermined overhead allocation rate based on a percentage of ...
Video: Renin/Angiotensin (water gain from urine & Na ion and water reabsorption)

For a complete list of videos, visit our video library