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Author Question: Which of the following is not an advantage offered by local agencies? a. Knowledge of the local ... (Read 80 times)

lb_gilbert

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Which of the following is not an advantage offered by local agencies?
 a. Knowledge of the local market
  b. Facilitation of interaction with the local media
  c. Quality of advertising
  d. All of the above are advantages of local agencies.

Question 2

Judy sees a new shoe store near her school. Though she is initially reluctant to shop there, she decides to take a look anyway. She finds several shoes that she really likes and buys a pair. When Judy wears them to school the next day, her friends compliment her on the shoes. In the context of operant conditioning, this is an example of:
 A) a price-related process.
  B) positive reinforcement.
  C) affect referral.
  D) the punishment effect.
  E) a conditional approval.



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SVictor

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Answer to Question 1

C
The negative side of local agencies is that the quality of advertising is not at the level offered by large, international advertising agencies.

Answer to Question 2

B




lb_gilbert

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)


bdobbins

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

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