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Author Question: Brenda is an interior designer. Before buying products for interior furnishing, she gathers ... (Read 69 times)

Cooldude101

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on: Jun 29, 2018
Brenda is an interior designer. Before buying products for interior furnishing, she gathers information about the products manufactured by a company and then moves on to the next company's products. In this scenario, Brenda is:
 A) searching by brand.
  B) influenced by product placement.
  C) subjected to subliminal perception.
  D) engaged in preattentive processing.
  E) involved in selective perception.

Question 2

The advent of the word processor led to the demise of the typewriter. This is an example of:
 a. process innovation.
  b. experiential innovation.
  c. application innovation.
  d. disruptive innovation.


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fwbard

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A

Answer to Question 2

D


Cooldude101

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Reply 2 on: Jun 29, 2018
Wow, this really help

ryhom

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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