Enduring involvement is: A) an ongoing response. B) a response ...

[theo]

Enduring involvement is:
 A) an ongoing response.
  B) a response that disagrees with the message.
  C) a situational response.
  D) a response that discounts or attacks the message source.
  E) a response to consumers' complaints.

Question 2

In 2003, Nokia released its Made for India mobile phone--the Nokia 1100 . The handset's various features such as a dust-free key pad, in-built flash light, and a long battery life make it apt for Indian conditions. This is an example of :
 a. disruptive innovation.
  b. thinking in global and local terms.
  c. technology-based market research.
  d. corporate sustainability.

[kingfahad97]

Answer to Question 1

A

Answer to Question 2

B

[theo]

Thanks for the timely response, appreciate it

[jamesnevil303]

Gracias!