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Author Question: The reduction in the number of middlemen in marketing channels resulting from the use of ... (Read 31 times)

abern

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on: Jun 29, 2018
The reduction in the number of middlemen in marketing channels resulting from the use of Internet-based marketing channels is referred to as:
 a. Reintermediation.
  b. Disproportion.
  c. Disintermediation.
  d. Rationalized distribution.
  e. Vertical disintegration.

Question 2

Vending machines in Japan sell eggs, cameras, and even life insurance.
 
 Indicate whether the statement is true or false


nyrave

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Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

T
Vending machines are used most in Japan, where they sell just about anything including beer, sausage, rice, life insurance, eggs, cameras, and pantyhose.


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