Author Question: Which of the following should not be used to assess channel member attitudes? a. Research studies by ... (Read 46 times)

Pineapplelove6 · **on:** Jun 29, 2018

Which of the following should not be used to assess channel member attitudes?
a. Research studies by the manufacturer
b. Outside research agencies
c. Channel audits
d. Distributor advisory councils
e. Surveys of company CEOs

Question 2

In Canada, department stores have enjoyed substantial gains in the past decade.

Indicate whether the statement is true or false

ms_sulzle · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

E

Answer to Question 2

F
In the U.S. and Canada department stores have suffered substantial losses in the past decade, mostly attributed to the rise in discount stores, off-price retailers and category killers.