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Author Question: Which of the following statements is true of concrete emotional appeals? A) They are less specific ... (Read 96 times)

shofmannx20

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Which of the following statements is true of concrete emotional appeals?
 A) They are less specific and generalized in nature.
  B) They involve emotions such as a feeling of hope.
  C) They are effective in stimulating short-term behavioral intentions.
  D) They are emotions that are felt when unimportant events occur.
  E) They cannot be linked to a specific experience or emotion.

Question 2

Which of the following industries is not a dominant advertiser in global media markets?
 a. Airline industry
  b. Automobile industry
  c. Landscaping industry
  d. Tobacco industry



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milbourne11

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Answer to Question 1

C

Answer to Question 2

C




shofmannx20

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review


shailee

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Reply 3 on: Yesterday
Excellent

 

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