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Author Question: Carlon International, a leading manufacturer of orthotic aids, launched an ad that contained claims ... (Read 64 times)

awywial

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on: Jun 29, 2018
Carlon International, a leading manufacturer of orthotic aids, launched an ad that contained claims that 9 out of 10 orthopedicians recommended the Carlon brand of orthotic aids for a speedy recovery. In this scenario, Carlon International is using _____ to influence consumers' attitudes?
 A) simple inferences
  B) self-referencing
  C) body judgments
  D) many message arguments
  E) persuasiveness of arguments

Question 2

U.S. marketers have been slow to react to the Internet because their domestic market is so dominant.
 
 Indicate whether the statement is true or false


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Koolkid240

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Reply #1 on: Jun 29, 2018
Answer to Question 1

D

Answer to Question 2

T


awywial

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Reply 2 on: Jun 29, 2018
Gracias!

adammoses97

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Reply 3 on: Yesterday
Excellent

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