Author Question: Which agency of the U.S. Department of Commerce advances U.S. national security, foreign policy, and ... (Read 39 times)

kwoodring · **on:** Jun 29, 2018

Which agency of the U.S. Department of Commerce advances U.S. national security, foreign policy, and economic interests?
a. The International Trade Administration
b. The Bureau of Export Administration
c. The U.S. Commercial Service
d. The Export-Import Bank

Question 2

When consumers are less knowledgeable about a product category, they tend to perceive the product as being more effective when:
A) they critically evaluate message arguments in a brand's image.
B) its image is shown close to the image of the promised results.
C) they tend to link the information in a message to their existing beliefs.
D) its image varies to a great extent from the previous versions of the brand's images.
E) its image is distinct from the images of all competitor brands.

mohan · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

B
The International Trade Administration offers export assistance to international firms, and, in particular, to small to medium-size businesses. It offers trade education, mentoring programs for exporters, and access to a market research data base. The Bureau of Export Administration advances U.S. national security, foreign policy, and economic interests by regulating exports of products and technologies that could affect those interests. The U.S. Commercial Service promotes and protects small and medium size U.S. business interests in key export markets. The Export-Import Bank is an independent government agency that aids the financing of international sales of U.S. products and services.

Answer to Question 2

B