Author Question: Keiretsus are a. agents that deal in illegal and/or gray market products. b. export management ... (Read 88 times)

JGIBBSON · **on:** Jun 29, 2018

Keiretsus are
a. agents that deal in illegal and/or gray market products.
b. export management companies used by Japanese firms.
c. families of firms with interlocking stakes in one another.
d. trading associations formed under the Webb-Pomerene Act.

Question 2

Attitudes formed under high-effort processing may not even be stored in memory, allowing consumers to form attitudes anew each time they are exposed to a message.

Indicate whether the statement is true or false

k.lashomb · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

C
Keiretsus are families of firms with interlocking stakes in one another. Trading companies that are members of Keiretsus act as the eyes and ears of the whole group, spotting business trends, market gaps and investment opportunities. Mitsubishi is an example of a Japanese Keiretsu.

Answer to Question 2

False