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Author Question: Which of the following best defines affective responses? A) They are thoughts that express ... (Read 61 times)

littleanan

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on: Jun 29, 2018
Which of the following best defines affective responses?
 A) They are thoughts that express disagreement with a message.
  B) They are feelings and images in response to a message.
  C) They are recognitions and evaluations in response to a message.
  D) They are thoughts that discount or attack the message source.
  E) They are responses generated through central-route processing.

Question 2

In highly competitive situations, marketers may be willing to sacrifice immediate earnings for market share gain or maintenance.
 
 Indicate whether the statement is true or false


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Li Jun

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B

Answer to Question 2

T


littleanan

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

kusterl

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Reply 3 on: Yesterday
Excellent

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